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Top 7 Local Business Directory Sites for Listing

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INDEX

Top 7 Local Business Directory Sites for Listing

  • Google My Business
  • Facebook
  • LinkedIn
  • Apple Maps
  • Trip Advisor
  • Yelp
  • Bing Places

Top 7 Local Business Directory Sites for Listing

For local businesses, The key is to maintain an online presence on the platforms where your target audience is already active.

Search for your business on digital platforms is not constricted to Google search. For example, someone might identify a restaurant by scrolling through the mapping services on Google maps. Or someone might get to know about a restaurant or cafe on websites like Trip Advisor.

If you do not organize and manage your business effectively, searchers might find it difficult to find you online. Therefore, It is important that you keep your business directories updated.

So, here is the list of 5 best local business directory sites or listing

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1. Google My Business

Google My Business lets you determine how your business profile appears across different google products including Google Search and Google Maps. This tool displays Business Address, Business Hours, Product or Service Reviews, Business category, etc on the SERPs. A lot of people take help of these informative snippets for searching for businesses. Google My Business makes it quick and convenient for the viewers to look for a business’ information.

According to a verified study, 46% of Google searchers are for searching local information such as “cafes near me” or “best bar in the town”. Thus, it becomes important to update your local business listing on Google.

2. Facebook

Facebook has become a hotspot for business and marketing operations. There are over 2.8 billion users on this popular social media site, making it the best place to promote businesses and create brand awareness. Facebook is a great medium for interacting with your customers and potential audience. It’s free and effective so make sure you create your business presence on this platform.

3. LinkedIn

There are roughly 260 million active monthly users on LinkedIn. It is the biggest platform for professionals and businesses. A free LinkedIn company page can get you a number of leads and potential collaborations.

LinkedIn is not just a job porta or hiring tool anymore. Entrepreneurs can identify prospects and leads here and can even contact warm leads directly on this platform.

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4. Apple Maps

Apple Maps might not be as popular as Google Maps but it still accounts for 23.3 million users per month. This app, being the default mapping app in iOS devices makes it important for marketers to include Apple maps in their listings. The local business has the facility of claiming their listing on Apple maps for free.

5. Trip Advisor

If you are in the hospitality sector, we cannot enough emphasis on the suggestion that, GET YOUR BUSINESS LISTED ON TRIPADVISOR!

Trip Advisor is the world’s largest travel platform with millions of monthly users. If you get your business listed on this platform, you make sure that your business is within reach of these users. On their page, in the Claim your Listing section, you can register your business if it’s a hotel, restaurant, homestay, cafe, etc.

A study in 2019 showed that around 63% of travelers go for review sites for their travel suggestions.

6. Yelp

Yelp accounts for roughly 178 million site users every month. It is one of the most renowned websites for local business reviews and feedback. If you are not on this listing, make sure you do it asap. Claim your local business listing on Yelp for a better audience reach.

Not convinced yet? Check this. A study by Harvard Professor Michael Luca showed that a one-star uplift on Yelp increased the revenue of a Washington-based restaurant by 5-9%. Now if this does not make you realize the importance of Yelp Listing then what will?

7. Bing Places

One of the independent versions of Google My Business, Bing places is another platform that is worth getting listed on. It is a free listing on Bing — America’s second most popular search engine. Getting listed on Bing Places will make your business appear on Bing’s search engines and Bing Maps.

So, these were some popular local directory listings that can improve your site’s presence online immensely. For more such insightful blogs, visit Quaffmedia.