How to measure Product Market Fit? Metrics to Measure product-market fit Sean Ellis survey method: Cohort retention: Net promoter score: Lifetime value to customer acquisition ratio (LTV/CAC) The Sean Ellis Survey Method: Cohort Retention rate Net Promoter Score Customer Lifetime Value (LTV/CAC Ratio) Go-To-Market How to measure Product Market Fit? It relies on many things, …
Introduction What is product-led growth? Examples of product-led companies Product-led growth as a go-to-market strategy Becoming product-led Product-led growth metrics The benefits of product-led growth Introduction We’re in the midst of a significant transition in how people use and purchase the software. Salesforce has been bringing software to the cloud for well over a decade. …
Campaign overview is the key. Link Quality Control How to obtain free backlinks? Guest Posting Link Exchanges Help A Reporter Out (HARO) Conclusion How to strategize your first link-building campaign? Is it necessary to pay for links? Where do you look for possibilities to create links? How do you get in touch with other websites? …
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Conversion rate optimization: How to turn traffic into sales? Customer Research Improve Your Product or Service E-commerce Business SaaS Business Service Business Analyze your Traffic Generation strategy Optimize your current funnel Homepage Pricing pages (SaaS Service) Product/Checkout pages (e-commerce) Blog posts Pop-ups Re-engage with your visitor Start converting now Conversion rate optimization: How to turn …
Sales Pages: Meaning and how to build one that converts? What is a sales page? What is a sales page v/s a landing page or a homepage? Long sales page v/s short sales page How to create a sales page? Instapage Unbounce Leadpages Key elements of sales pages Strong headline Pain point Benefits Testimonials Proof …
Landing Page Optimization Different types of landing pages Squeeze page Lead capture page Splash Page Long-Form Landing Page 404 error pages Unsubscribe/Cancel page Thank you page Landing page best practices Provide a clear call to action (CTA) Show how it works Minimize distraction Provide benefit/ avoid plan Make it mobile-friendly Maintain consistent messaging/branding A/B testing …
Finding a niche Setting up your blog Generating blog post (content) ideas Forums Competitor analysis Keyword Research Narrowing down your topics Creating search engine optimized blogs Improve your load time Improve scannability Provide more depth (when relevant) Include expert quotes Promoting your blog posts Leverage Influencers Paid Advertising Link Building Are you ready to start …
Search Engine Optimization What is SEO in marketing? Is SEO easy to learn? Does SEO still work in 2021? Technical Foundation Indexability Mobile-friendly Site Speed Logical site architecture Title tags and meta descriptions Optimize image Keyword Research Content Marketing Writing your content Link Building Get started with SEO basics. Search Engine Optimization When you create …
Utilize the advantages of your product Take advantage of your competitors’ weaknesses Know your audience W.I.I.F.M. (What’s In It for Me?) communication Concentrate on “you” not “us” Recognize your medium Avoid Too Much Information (T.M.I.) Include a call to action in your message. Avoid legal altercations Proofread It’s That Easy Mastering Effective Copywriting Understanding the …
How Does Email Marketing Work? An overview of email marketing The Email Marketing Process Despite the changing media landscape, email marketing remains relevant Strategies for email marketing List-Building Don’t break the law Make your messages more interesting Subscribers Should Be Respected Schedule your work Make your website mobile-friendly Conclusion How Does Email Marketing Work? Introduction …
